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Google Places Optimization
Many factors play into the success of your listing on Google Places, and with Google’s continual updates, it can be hard for any active business owner to keep up. That’s why we will optimize your Google Places listing for you! As part of your lead generation campaign, we’ll work to make sure your Google Places [...]
Stay Connected with Phone and E-mail Features
Our last post highlighted the photo gallery and blog features of your LeadTrax site, but we offer a whole bunch of other great features you may not be aware of. Today we want to focus on a number of other options we offer to make it easier for you to communicate with your prospective customers. [...]
Show Your Stuff: Photo Gallery and Blog Features Make It Easy for You to Display Your Expertise
Did you know that Prospect Genius’s LeadTrax sites can include a bunch of extra features like photo galleries, blogs, and more? Most are free as part of your lead generation package, so take advantage of these tools to expand your site and reach out to your prospective customers in a dynamic, engaging way! Photo Gallery [...]
Smartphones, Local Search, and Your Business
Here a Smartphone, There a Smartphone… Do you ever feel like everyone has a smartphone these days? And that people are constantly staring down at their screens playing games, using the Internet, and checking their e-mail? Well, it’s not quite constant, but the truth is more and more people are choosing smartphones as their primary [...]
Prospect Genius Moves Offices, Expands to a Larger Facility
Business owners in New York’s Capital Region will soon be able to find the online advertising specialists at Prospect Genius in a whole new location. Starting in April, Prospect Genius will be moving its growing team into a newer, larger facility in Troy, NY. As a result, the team will be better equipped to provide [...]
If Your Business Stalls, Call 41CALLS
As a new way to reach out to potential clients, Prospect Genius has just started up a new radio advertising campaign. Broadcast on 104.9 and 100.9 FM, this new radio ad focuses on drawing attention to our effective search engine optimization product. With a target audience of Capital District-area business owners, this ad is coming [...]
Are Online Advertising Myths Causing You to Make Costly Mistakes?
We’ve talked about this issue a bit in past posts, but since this topic keeps coming up, it’s definitely worth reiterating how common mistakes can lead to some pretty major consequences. Since there is about a 50% chance you’re making at least one of these mistakes, please read this post carefully. Some of the consequences [...]
Making SEO Work for You
Double Trouble When your sink is leaking, would you call in two different plumbers to fix the leak at the same time? Would you have two different dentists fill one cavity? Having two pros in to do the same job, at the same time, just doesn’t make much sense. Of course, these are rather ridiculous [...]
The Mobile Revolution: Maximizing Your Web Site’s Potential
The Future Is Mobile Most business owners have caught up with the fact that optimizing their Web site for search is vital to the success of your company. However, now that advertising your business online has become the norm, the game has changed again. Getting to the top of Google/Yahoo!/Bing has long been the leading [...]
Things To Consider When Outsourcing
There is a common misconception when it comes to outsourcing, many people think this means sending work overseas. However, this is simply not true. In reality, you probably “outsource” some of your business functions already to other local businesses. For example, if you pay an accountant to prepare your taxes or have your company vehicle [...]
