Tips and Tricks
Are You Spending Too Much Time Keeping Track of Your Online Presence?
If you’re a savvy business owner with a Google Places listing and some form of an online advertising campaign, then you should be constantly aware of how your efforts are holding up in order to ensure . However, as you’re probably starting to realize, trying to keep your online advertising efforts on track is practically [...]
Josh Murlin, Is That You Again? Skyrise Solutions Attempts to Defraud Prospect Genius Clients
It has come to our attention that a company called Skyrise Solutions has been calling our clients and leading them to believe that they represent Prospect Genius. We would like to clarify that those individuals, along with Skyrise Solutions as a whole, are NOT associated with Prospect Genius in any way. You may remember a [...]
Google Maps: Revisted
This past January, we noted that the number-one way to get your business banned from Google Places (a.k.a. Google Maps) is to “keyword-stuff” your Google Maps listing. That is, instead of correctly listing your business as “Bob’s Services” in Google Places, you list it as “Bob’s Appliance HVAC Plumbing Heating Cooling and AC Services of [...]
Are Online Advertising Myths Causing You to Make Costly Mistakes?
We’ve talked about this issue a bit in past posts, but since this topic keeps coming up, it’s definitely worth reiterating how common mistakes can lead to some pretty major consequences. Since there is about a 50% chance you’re making at least one of these mistakes, please read this post carefully. Some of the consequences [...]
EDriven Concepts: Posting Bogus Reviews to Manage Reputation and Counteract Mounting Negativity
As a business owner, reputation management is an integral part of maintaining a positive image for your company, especially when it comes to your Internet presence. Given the immense number of online business directories and consumer complaint forums, it’s fairly easy for anyone to post reviews of your business for public viewing. Unfortunately, this means [...]
Too Busy to Advertise Online?
Some customers tell us that they WANT to sign up, but they just don’t have time to do it. What they’re really saying is that they don’t want to take an active role in the promotion of their own business. We understand that you’re busy, and that being a small business owner often entails a [...]
Warning About Fraudulent EDriven Concepts Calls
It has come to our attention that a company called EDriven Concepts has been calling our clients and leading them to believe that they represent Prospect Genius. We would like to clarify that those individuals, along with EDriven Concepts as a whole, are NOT associated with Prospect Genius in any way. The rest of this [...]
Making SEO Work for You
Double Trouble When your sink is leaking, would you call in two different plumbers to fix the leak at the same time? Would you have two different dentists fill one cavity? Having two pros in to do the same job, at the same time, just doesn’t make much sense. Of course, these are rather ridiculous [...]
The Mobile Revolution: Maximizing Your Web Site’s Potential
The Future Is Mobile Most business owners have caught up with the fact that optimizing their Web site for search is vital to the success of your company. However, now that advertising your business online has become the norm, the game has changed again. Getting to the top of Google/Yahoo!/Bing has long been the leading [...]
SEO, Google, and Your Business
Changes at Google As you’ve probably heard, Google made some algorithm changes at the end of February. Called the “Farmer” update in the media, these changes are designed to help Google produce higher quality results for their customers. In short, the Farmer update targeted “content farms” to make it harder for these sites to rank [...]


